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countentbySPOINKCountent by Spoink

Creator campaigns, measured by sales

Know which creator posts sold something.

Countent puts each creator's likes and shares next to the clicks, WhatsApp chats and orders they brought in. You pay more for what works, and less for what doesn't.

Join the pilotSee pricing

Built in Johannesburg for South African brands. Works with WhatsApp, not just websites.

Winter Warm-Up · week 3 of 4

Sample data

Clicks

1,284

Orders

31

Per order

R387

CreatorLikesOrdersPer order
Lerato M.1,24014R250
Sipho D.9808R313
Aisha K.3,7205R500
Tumi N.5403R667
Dan V.4101R1,500

AI SUGGESTION

Dan V. costs R1,500 per order, six times Lerato M.'s R250. Consider moving next spend to Lerato M. and Sipho D.
Sample data for illustration. Not a real campaign.

The problem

Most brands judge creators by likes. Sales happen somewhere else.

Likes are not orders

The creator with the most engagement is not always the one whose audience buys. Follower count and likes can't tell you.

The sale finishes in a chat

Customers message on WhatsApp, call, or walk in with a code. Online dashboards never see it.

Reporting is a spreadsheet

Creators send screenshots over DM, and someone types the numbers in by hand. It is slow, and easy to get wrong.

How it works

Four steps from brief to a clear answer.

  1. 1

    Brief

    Tell us your goal and offer. AI drafts the brief, content angles and a budget plan. You edit it.

  2. 2

    Track

    Every creator gets their own link, QR code, promo code and WhatsApp link. Each sale can be traced back.

  3. 3

    Collect proof

    Creators open a link on their phone and add each post with one or more insight screenshots. AI reads the numbers.

  4. 4

    See what worked

    Cost per order for each creator, engagement beside it, and a plain-words summary you can act on.

What you get

AI that does the admin. You keep the final say.

Every AI result shows its evidence and can be corrected by you.

Tracked links, QR codes and promo codes

One set per creator, so online clicks, in-store redemptions and phone orders all trace back to a source.

Creator results from screenshots

Creators add several posts and screenshots. AI reads views, likes, comments, shares and saves, and flags anything that looks cropped or inconsistent.

WhatsApp order finder

Import a WhatsApp chat export. AI marks enquiries and orders, shows the lines it used, and you confirm before anything counts.

AI brief builder

A brief, three content angles, short captions and a budget plan in minutes, in English or other South African languages for you to check.

Draft checker

Before anything is posted, AI checks each draft for the promo code, the offer, the ad disclosure, the WhatsApp link and claims you can't prove.

Ask your campaign

Ask who to pay more next week. Answers come only from your campaign's data, with the source, and say so when the data isn't there.

Engagement versus orders

Likes alone would have picked the wrong creator.

See each creator's engagement and orders side by side. A creator with a loyal, chatty audience may still not send you customers, and you only find out when both numbers sit in one table.

Likes and orders per creator

Sample data

Aisha K.

Likes3,720
Orders5

Lerato M.

Likes1,240
Orders14

Sipho D.

Likes980
Orders8
Sample data for illustration.

For agencies

Run several brands from one login.

Switch between brands in one click and see which ones need you today. Invite each brand owner to see only their own campaigns, creators and reports. Send them a clean PDF report when a campaign ends.

See the Agency plan

All brands

Sample data

Bean There Coffee

Winter Warm-Up · 31 orders

12 need you

Kasi Kicks

Summer Drop · 9 orders

3 need you

Glow Botanics

Spring Glow · 52 orders

All clear
Sample data for illustration.

Pricing

Plans that cost less than one wasted campaign.

Compare all plans

Prices are in rand, excluding VAT.

Growth

MOST POPULAR

For a brand running creators every month.

R2,490 / month

Billed monthly

Start with Growth

Agency

Several brands, brand-owner logins, pooled usage.

R5,990 / month

Billed monthly

Start with Agency

Prices in rand, excluding VAT. Using Countent outside South Africa? Choose US dollars on the pricing page.

Start with a pilot

One campaign, up to five creators, four weeks. R4,500 once off ($299 if you pay in dollars).

We set up the tracking with you, run the campaign and give you a one-page report on which creators produced results and what each result cost. Continue on a plan and the pilot fee is credited against your first subscription payments.

Book a 20-minute call

Questions brands ask

Do my creators need to be on Spoink?

No. Creators can post on Instagram, TikTok, YouTube or anywhere else. They only use a private results link on their phone.

Do I need the WhatsApp Business API?

No. You export a chat from your WhatsApp and upload it. AI finds the enquiries and orders and you confirm them.

What if the AI reads a number wrong?

It can. That is why every number shows its source screenshot, odd ones are flagged, and you or the creator can correct any figure before it counts.

What happens to customer phone numbers?

Numbers are hidden by default and only the details needed to count orders are used. The product is designed around POPIA, and you can delete a campaign's data.

Is this finished?

It is an early version. We set up and run the tracking with you, and some steps are still manual. Pilot brands help shape what comes next.

Can I cancel?

Monthly plans have no contract and you can stop at any time. Yearly plans are paid up front.

Join the pilot

Find out which creators actually sell for you.

Tell us a little about your brand and we will book a 20-minute call to agree your goal and your creators.

support@spoink.co.za